Is Your Web Site Helping or Harming Your Business?
Results and takeaways from our survey on the impact of effective web design on business success.
Earlier in 2014, Visible Logic conducted a survey to better understand the importance of effective web design. 87% of respondents said they check out the web site of a new product, service or business and 96% admit that the web site highly affects which product or service they choose. Additionally, 100% of our respondents admitted to leaving a web site because it was poorly designed or difficult to use.
The survey identifies the specific areas such as navigation, aesthetics, brand identity that affect how a web site builds or erodes trust in a company.
We’ll also show you the simple math behind why your current web site may not be sending you leads and the changes you need to make to have a more effective web site.
- A list of the most important elements of a professional and effective web site.
- A clear understanding of the effects that a poor web site can have on an organization’s sales funnel and bottom line.
- Data to get buy-in on a web site redesign or upgrade.
- Ideas for increasing the conversions on your web site.
Recorded: Wednesday, November 19, 2014
2:00 – 3:00 PM EST