Trailrunner Wireless Branding

Trailrunner Wireless is 4G/5G cellular network with the goal of bringing reliable, high-speed internet to underserved rural communities in Maine and New Hampshire.

Visible Logic was tasked with designing a logo and building a website that conveyed the company’s mission, aligned with the branding of key partners, communicated Trailrunner’s benefits and resonated with rural culture it sought to serve.

The result was a new logo the seamlessly merged a rural setting with wireless technology symbolism and an intuitive, user-friendly web experienced that earned a Web Design Award from Graphic Design USA.

Logo Design


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