Client Testimonials

Client Testimonials

I was extremely impressed with Visible Logic’s all-inclusive approach to helping us with a diverse set of marketing communications needs. You gave us original ideas and constructive feedback throughout the process. You were on-time, within budget and exceeded our expectations in every way.To me, the ultimate proof is that after I left the chamber and moved to a start-up company, I called Visible Logic as soon as we had design needs. And I wouldn’t hesitate to recommend to Visible logic to any organization or any size with design, branding, or marketing communications needs.

Laura Whitley

— Laurie Whitley, Greater Freeport Chamber of Commerce

Emily is organized, detail oriented, timely, and attentive to our needs. Visible Logic far outpaces and delivers better product and service than any competitors we previously worked with—and we’ll never stray!Our business grew 30% within the first 6 months after Visiblelogic took over our branding, print, and web collatoral.

— Eric Davis, Educational Endeavors

Creative, consistent and prompt are the three words I would use to describe the work that Visible Logic has done for me in the past eight years. Visible Logic created the Well-Fit brand that is now recognizable in the entire midwest and some areas in the east coast, as the premier endurance coaching company. The web site, electronic marketing, apparel and accessories are all tied together into one consistent design line and they all work together to promote the company concept. Visible Logic’s understanding of brand development and the needs of my business is one of the key factors in my business’ success.


—Sharone Aharon, owner and founder
Well-Fit Triathlon and Training Inc.

I wanted to let you know how pleased I am with the work Visible Logic has done for my business, Cream & Sugar. Of course I get numerous positive comments on my logo and my labels, which you designed. What has been most helpful to me is the excellent website you designed. I am a very, very tiny business, with no money for advertising. Before the website, I relied solely on word-of-mouth to gain customers. In the past year, with the website up and indexed on Google, suddenly the majority of customers are placing orders with me just after seeing the website!  I would estimate that my retail business has increased by about half because of people’s finding the website, and trusting the website enough to place an order with me. The site is clear, easy to follow, and garners a lot of compliments. The style of the site fits the style of my business perfectly, which I believe has helped me connect with the right customers for my products. Also, the site is easy for me to modify as I add new products to my menu, or update prices as ingredient prices change.

I am so pleased with the site you designed!

— Elise Richer, Cream & Sugar

Visible Logic is a studio with the experience, creativity, and expertise to create great work. For each of my projects, I’ve been impressed with the process as much as the results. The team is first rate and helped me scale my website to work for my audience. And it does. Perfectly.

— Rob Coburn, Coburn Communications

As we gained experience showing our products to customer, we quickly came to realize that our in-house promotional materials needed to reflect the quality and panache of our runabouts. The folks at Visible Logic were wonderful at asking probing questions aimed at identifying what made our demographic stop and take a look at who we were and what we did. Our new pieces help us tell our story with precise meaningful copy, product images and artful layout.

Not only are we pleased with our new marketing materials, but walked away from the process knowing a bit more about what was important to ourselves, our customers, and telling our company’s story. Thank you Emily and Rob!

— Glen Shivel, Callinectes Boatworks

Emily has been our ‘go to’ person for graphic design through several different business entities. She always manages to create a “look” for us that is flexible (able to function across multiple platforms), professional, fresh, and fun. In addition, her work is always on time, her knowledge is extensive, and her ethics and standards are of the highest order. In short, you cannot find a better graphic arts partner than Emily Brackett and Visible Logic!

— Nancy McJennett

As a new business there is significant anxiety associated with developing a new logo, especially surrounding the creative process. Emily’s professional expertise and guidance were invaluable to me as she designed a simple, elegant logo for my peanut brittle business. She was easy to work with, and responded to my requests at each round of revisions carefully and on-point. The lasting effect of her work is still to come but the immediate result has been a clear professional appearance to my business and a unified thread that runs through all of my marketing materials from product labeling to business letterhead. I would recommend Visible Logic to anyone who asks.

— Bryan Pringle, The Perfect Peanut Brittle Company

We are constantly getting great compliments on the designs of our books—due entirely to the excellent work of Visible Logic.

— Randy Walker, New Chapter Press

I was aware of Visible Logic’s work in the sports field for several years before I decided to expand my coaching business. When it was time to develop a new logo, Emily was the first person I thought of. We discussed what I wanted my logo to project, and then she provided seven extremely professional designs. Two of them stood out, so she developed those further based on my feedback. When the next round of edits came to me, one immediately jumped out and I knew that was it. And it’s the logo I am now using on my web site, t-shirts, and various promotional items.

What impressed me the most about Emily was her ability to ask the right questions to determine what I was looking for, when it was hard for me to articulate it or even understand it myself. She never thought the designs were ends in themselves, and she carefully explained her reason for developing each design. Going through the process I literally had that “Eureka!” moment when I was given exactly what I had been looking for—and I have had quite a few compliments on the logo since I’ve been using it. Working with Visible Logic was a great experience and has helped my business project a professional and dynamic image.

— Ken Johnson, 3-Fitness Triathlon and Personal Training

Chicago Review Press loves working with Visible Logic! Emily’s designs are fresh and classy, and she’s always up for a challenge, whether it’s finding the perfect photo or capturing an elusive mood. She’s rarely met a schedule she couldn’t keep, and her patience with corrections, revisions, and other last-minute uh-ohs reveals her as a consummate professional. Highly recommended.

— Alison Felus, Chicago Review Press

Emily really listened to the partners and key decision makers of my firm. She was able to synthesize what we said in client meetings and turn it into a tangible product. In the end, we were extremely comfortable, confident and happy with Emily’s work product.

Emily was very easy to work with. Because this was our first time working with a designer, we had lots of novice questions—Emily was very patient with us and always answered questions in language we could understand. Her communication skills are impeccable whether it be in person, on the phone or through email.

We RFP’d this project and narrowed our final list down to 3 or 4 vendors. Visible Logic’s pricing was very competitive with the other vendors. We chose Visible Logic and there was no looking back—we never once regretted the decision we made.

I have highly recommended Visiblelogic in the past and will continue to do so in the future. Word of mouth is the best recommendation and I would not be surprised to learn Visible Logic has many mouths saying great things about them.

Nilsa Shepsle

— Nilsa Shepsle, MCR Group

I can’t count the number of people (friends, family, co-workers, fellow athletes etc.) who visited the new website you created for us, and are absolutely blown away by how professional our site is. We get new business opportunities from your website every week, without lifting a finger! In a few short weeks, you took our ideas and built our very successful company! Your expertise in site design, marketing, visual presentation, business knowledge, logo creation and more got us off the ground in no time. We truly appreciate your expert advice, honest feedback and great value for our money. You made starting our business so worthwhile and exciting. Your follow-through and commitment to our success is second to none. Thanks again Emily!

Kelly Wissolik

— Kelly and Rob Wissolik, Energy Fitness Coaching

We are always given smart, fresh, creative solutions to the challenges we give Visible Logic. Very creative folks, as soon as we are in the final stages of a project, we start looking for another to do with them.

— Regina Grenier, Rockport Publishers

Emily is great to work with – pleasant, accomodating, knowledgeable, timely, and efficient. She made the process enjoyable. I will and have recommended Visible Logic.

— Josh Ettinger, Category One Consulting

Visible Logic provided us with excellent design for our marketing materials, collaterals and for our website. Emily Brackett quickly grasped the essence of who we are and what we’re about and she delivered solutions quickly. She is a very good listener and delivered exactly what we wanted.

Our experience with Emily Brackett and Visible Logic was very positive. We will definitely use Visible Logic again.

—Walt Polsky, Cambridge Human Resource Group