Who should have access to your website?

Your website is critical to your business, and you should be careful who you allow to access the administrative back end of your site. You may have employees or outside vendors who contribute articles, make updates or maintain your site’s themes and plugins. One of the benefits of WordPress is that you can easily set up new users and give them the specific access they need (and nothing more). The […]

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Avoid Disappointment: Design, Development, and Content Will Make Your Website Successful

Every website combines design, content, and technology to bring it to life. The difference between a successful website and an ineffective site is usually because one or more of these factors has not been adequately considered. Design The design of a website refers to what it looks like. The colors that are used, the typography, the style and size of the images, what the navigation looks like, and how the […]

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Rebrand, Refresh or Remain Steady

When people come to us, they often wonder if they should rebrand. Maybe they need to refresh their current brand? Or is that all a mistake and they should remain with their existing brand? Some of this is just semantics, but some of it is an important strategy. Why you should remain consistent with your brand There is good reason to be wary of changing your brand too frequently.  Consistency […]

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The Best Contact Form For Your WordPress Website

A contact form on your website is so basic that you may not even give it much thought. But they are often a critical piece of your website functionality. Your contact form may be the first interaction you have with a prospect. So they should look good and work flawlessly—ensuring you receive every submission. Why do I need a form? Why can’t I just have an email link? You could […]

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What’s the Difference Between Good and Bad Hosting?

Whenever you have a website, you need web hosting. Sometimes hosting is bundled with your web software (e.g., Wix, Squarespace, Shopify), but you’ll need to find a company to host your site if you’re using WordPress. What is website hosting? Your web host holds the files for your website, like your graphics, the database, the software, etc. These are large computer systems, and you want them to run reliably for […]

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