Rebranding Before and Afters
There are many ways to improve your brand, from minor design enhancements to completely rebranding. Rebranding inspiration Take a look at some of our favorite before-and-afters from rebranding projects where we helped clients: refresh, redesign, and rebrand. Get some inspiration from seeing projects for software, manufacturing companies, consulting firms, trade associations, events and government agencies. Refresh your brand: Keep what’s working and make it better There are many benefits to […]
Read More...Should you rebrand? Six questions to ask yourself
Rebranding your business is a big decision. There are many pros and cons to consider. Often a branding expert is the best person to help sort through the factors and come to the correct conclusion. A branding agency has the expertise and the outside perspective needed to make the best decision and help you decide if now is the time you should rebrand. Here are six questions that may help […]
Read More...What Web Browsers (and Devices) Are Your Website Viewers Using?
The video below has been widely shared on LinkedIn and is a great animation showing how different web browsers have dominated over time. Understanding how users access your site has a lot of value. If you know which browsers they are using and what type of devices they view your site, you can ensure your site looks the best and is working correctly for most of your users. Not all […]
Read More...Our Approach to SEO (Search Engine Optimization)
It’s essential that search engines can find your website. Unless there is a real technical problem, your site probably can be found on search, and it’s just a matter of what search terms will bring up your site and how close you are to the top of the list. Basic SEO We build well-coded sites and always make it easy to add metadata. The text on your site in your […]
Read More...WordPress page builders and visual editors: Why you should avoid them and how to transition off of them
WordPress visual page builders have been around for a long time. They were introduced because of the limitations of older versions of the WordPress editor. Since WordPress was initially created as a blogging platform, the Classic Editor in WordPress was built for basic content like text and images. This limited the types of layouts someone could easily create unless they knew HTML. What are WordPress visual editors? Visual editors or […]
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