Category: Logo design
Choosing a Logo Design: First Impressions, Timelessness, How To Evaluate a Logo Design
Presenting the first round of logo designs to a client is one my favorite parts of my job. It’s very exciting to show how loose ideas, general likes and dislikes, and sometimes even conflicting input gets translated into a tangible logo design. I’m happy to say we’ve been very successful at being able to translate these abstract thoughts into concrete designs, and generally our clients are pretty wowed by the […]
Read More...Logo Design: The Perfect Peanut Brittle Company
A small, family-owned gourmet food business approached us about upgrading their existing logo. The Perfect Peanut Brittle Company had been using a piece of clipart for their logo that was not working out. The only version they had was not high resolution and it looked poor. When the client talked with the clipart company about upgrading the art and using it as a logo, they were told they did not […]
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