Category: Email Marketing & E-Newsletters

Email Lists: Core To All Digital Marketing

Written by Amanda Johnson, Marketing Communications Specialist here at Visible Logic & Mail on the Mark

Agents of Change Digital Marketing Conference 2016. I recently attended the Agents of Change Conference here in Portland, Maine. I have attended this conference for the past 3 years, and one thing that was mentioned several times and among multiple speakers is that you must continue to nurture and grow your email list.

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How To Use Email Newsletters To Improve Your Content Marketing

Use Email Newsletters to Improve Your Content Marketing

Content marketing is a bucket term for a lot of different tactics and channels. It includes blogging, social media, video, infographics, reports and more. It also includes e-newsletters. Email newsletters hold an important role within content marketing because they can both pull and push: they catch leads and boost promotion.

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Branding: Health Literacy Partners

Health literacy partners logo
We recently worked with Dr. Terri Parnell to develop the branding for her new health literacy consulting business: Health Literacy Partners. This included developing the name, tagline, logo, letterhead, business cards, web site, e-newsletter and managing the Google pay-per-click campaign.

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