Personal Branding + Published Book = Expert

If you're building a business that relies on promoting yourself as an expert, the combination of personal branding and published works can really help your consulting business or other small business take off.

Visible Logic has years of experience working with small-scale and nationally-known publishers. Use our knowledge to self-publish your own book or publication. We'll help you produce a white paper, an e-book, a print-on-demand publication or a full-fledged printed book that establishes you as an expert. But more importantly we'll design it to look consistent with your other branded materials.

Visible Logic helps you become an expert through:

  • Custom branding: You may not need a traditional logo, however that doesn't mean you should neglect your brand. We'll look at how your clients and potential customers get to know you and build your materials accordingly. This may include business card, letterhead, presentation materials, etc.
  • Web site and blog: Your web site should be carefully crafted to enhance and build your brand, optimize search, and convert viewers to customers. Creating a blog, while not required, is a powerful tool to drive internet traffic and further build credibility.
  • Book layout, design and production: Using your content, we'll professionally design the book cover and interior of your book. We'll help you understand the different self-publishing options (e-book, printed books, white papers, etc.) and find appropriate vendors to produce and sell your books.

Contact us so we can put together a branding and publishing package for you.